Word: dolling
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...reportedly below even the wholesale cost. "Did it catch us by surprise? Yeah," Eyler admits. Still, he adds, since early November "we've been price competitive." That's good news for consumers, the prime beneficiaries of such skirmishing. Target last week reduced the price of its Bratz disco-doll set from $100 to $65, challenging rivals to follow suit. Wal-Mart matched the price, while Toys "R" Us sells the set for $100 in stores and $80 on Amazon.com its online partner...
...kids' birthday party at New York City's American Girl Place costs $30 a head. Ditto for a ticket to the doll retailer's in-store musicals. Twenty smackers will cover a new hairdo for your doll at the store's salon. But if you want to buy a doll, you'll have to shell out four times that. Despite such hefty prices, the three-story doll emporium that opened in midtown Manhattan last month is mobbed. So too is Chicago's five-year-old American Girl Place, which ranks as the Magnificent Mile's top-grossing store. Many...
...which launched the American Girl brand via catalog in 1986. "We're saying, 'Find a friend, and learn everything you can about her and that pivotal point in history.'" This has proved to be a lucrative proposition. To learn everything about, say, Samantha, American Girl's Victorian-era doll, you can buy her complete collection--her books, furniture, clothing and accessories...
AMERICAN GIRL: Classic (and pricey) doll...
...George W. Bush has taken this truism to a new level. With just under a year to go before Nov. 2, 2004, Americans are already finding ways to show how passionately they feel about their President. In August, KB Toys rolled out its George W. Bush Elite Force Aviator doll, a 12-in. action figure in full naval flight gear. At $39.99, it has set the sales record for collectible action figures on KB's website. There's also brisk traffic on the Web for donations in memory of Sally Baron, 71, of northern Wisconsin, and Gertrude M. Jones...