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...programs recently awoke my passion for trashy reality TV. As an aspiring entrepreneur I couldn’t help but watch Donald Trump’s “Apprentice,” pitting male brawn against the marketing power of female sexuality. For those clever enough to avoid such morally-debauched viewing, the show follows a simple pattern. Two teams fight to escape elimination by implementing successful business programs, whilst plugging one of Trump’s numerous business ventures. Put more simply, two teams utilize their female members’ attractiveness to sell products by placing them before...

Author: By Bede A. Moore, | Title: Trumping Gender Inequality | 4/13/2004 | See Source »

TRUMPED? Casino woes cast doubts on the Donald's managerial skills...

Author: /time Magazine | Title: Table of Contents: Apr. 12, 2004 | 4/12/2004 | See Source »

That's why the White House and Pentagon moved quickly to formulate the right response. President Bush spoke last Thursday with Defense Secretary Donald Rumsfeld and General John Abizaid, the head of U.S. Central Command (Centcom), to discuss how to retaliate. According to a senior Administration official, Abizaid called for "a specific and overwhelming attack to restore justice." It would be accompanied by an information campaign that would spread the word "that this won't be tolerated," the senior official said. The decision by commanders in the field to respond with such force, he added, "obviously pleased" Bush. "He understands...

Author: /time Magazine | Title: Into The Cauldron | 4/12/2004 | See Source »

...recent episode of the hit TV show The Apprentice, Donald Trump challenged a gaggle of fawning dealmaker wannabes to boost revenue at his Taj Mahal casino in Atlantic City, N.J. Eager to impress, Trump's pupils got right to work. But they might have just as quickly asked, Who the heck is Trump to judge? After all, his casino empire has been losing money for years...

Author: /time Magazine | Title: Trump's Reality Woes | 4/12/2004 | See Source »

...much money, it was revealed last week, that auditing firm Ernst & Young warned of "substantial doubt" that the publicly traded gaming company run by Trump Hotels & Casino Resorts could continue as a viable enterprise. The prospect of a flashy failure could tousle the Donald's carefully coiffed image as a business guru. Fighting back, he declared last week that his casinos "have always been a good company" and that he will prove it by focusing on them until they are fixed...

Author: /time Magazine | Title: Trump's Reality Woes | 4/12/2004 | See Source »

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