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...Baltimore & Ohio Railroad told the Wharton School of Finance last week. Yet no criticism has been so definite in its statements, so sure in its suggestions, so alarming in the price it says will mark continued failure, as one set forth last week. Criticizer and suggester was Wallace Brett Donham, dean of the Graduate School of Business Administration at Harvard University. His views were set forth in a book called Business Adrift, to which Alfred North Whitehead, Harvard's topnotch philosopher, contributes an introduction "On Foresight...

Author: /time Magazine | Title: Business: Business Adrift | 4/6/1931 | See Source »

...businessman who would rationalize into the future, Dean Donham's discussion of "Foresight and its Elements" sets forth a sane method of logic. But the meat of the book comes when he asks & answers this crucial question: "How can we as business men, within the areas for which we are responsible, best meet the needs of the American people, most nearly approximate supplying their wants, maintain profits, handle problems of unemployment, face the Russian challenge, and at the same time aid Europe and contribute most to or disturb least the cause of International Peace...

Author: /time Magazine | Title: Business: Business Adrift | 4/6/1931 | See Source »

...essence of Dean Donham's solution is that the U. S. must not engage in ruthless competition with Europe. To do so will result in an eventual lowering of the U. S. standard of living, in a financial prostration of the Western countries, in a spread of Communism to England and Germany, thence eventually to the U. S. with the resultant destruction of Western civilization. Against expansion by exports, he advocates a steady upbuilding of the home market, planning by business and Government to give the U. S. workingman satisfaction of his greatest intangible demand, Security. For the desire...

Author: /time Magazine | Title: Business: Business Adrift | 4/6/1931 | See Source »

...coming era, as Dean Donham sees it, is one of higher tariffs, yet he advocates neither opposition to this nor wholesale cooperation. He would have tariffs to protect those U. S. industries whose destruction would cause great social changes (e. g., shoes). He would have no protective tariffs for new industries whose development would hurt old European industries. In this reasoning there is the thought which underlies his whole thesis: a prosperous, strong Europe is essential to the welfare of the Western world...

Author: /time Magazine | Title: Business: Business Adrift | 4/6/1931 | See Source »

...Dewey will also include a discussion of the recent book of Dean W. B. Donham '98. The name of this book, "Business Adrift", has a direct correlation with the subject of the speech. The volume, which appeared last week, was heralded as an important work in the business world. It is in general an appeal for foresight on the part of business and for a constructive policy on the part of capital in place of what are aptly described as so many rear-guard engagements...

Author: NO WRITER ATTRIBUTED | Title: THE GRADUATE SCHOOLS | 3/30/1931 | See Source »

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