Word: dorfman
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...Publishers are among the most eager to cash in, and cookbooks for kids have come a long way since the Betty Betz Teenage Cookbook told nervous teens how to make a sandwich in 1953. "Cooking is the newest and coolest hobby for tweens [ages 8 to 12]," says Debra Dorfman, president and publisher of Grosset & Dunlop, a division of Penguin Putnam, which in May is launching a series called Dish. Each book will include a story about friendship and a recipe card. Another book, PB&J USA (Small Potatoes Press), puts a spin on that traditional favorite with recipes from...
According to Dorfman, they identified a need for a more accurate system of online music recommendations...
...MediaUnbound solves the problem that there’s too much stuff on the Internet for people to know about it all,” Dorfman says...
...moment, Dorfman says, MediaUnbound leads the competition in personalization. Its competitors rely on computer algorithms, which are much less accurate...
Following Media Expo in October 2000, a convention for Internet media, Dorfman says he realized that though “other people were trying to do the same thing, it didn’t work as well...