Word: doubleday
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MARY REILLY by Valerie Martin (Doubleday; $18.95). The Jekyll-Hyde saga from the point of view of a spunky, sensual servant girl...
...Doubleday; 263 pages...
...Doubleday; 278 pages...
...Doubleday; 321 pages...
Several foreign owners have enjoyed almost instant success with the U.S. companies they took over. One such corporation is Bertelsmann, the West German media giant, which has engineered turnarounds at RCA Records and Doubleday publishing. But a surprising number of other foreign investors have so far proved luckless on U.S. turf. Among the pitfalls found in TIME's survey...