Word: doughed
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...preoccupied with The Lone Ranger, NBC with Guy Lombardo and CBS with Sergeant Preston of the Yukon. (But CBS did carry the late session until closing.) And for the most part, both of the nation's biggest networks, which each week toss around gobs of sponsor dough with reckless abandon, carried the U.N. during cheap, second-rate time slots when their affiliates across the country were not contract-bound to carry the programs...
...Gobs of Dough. CBS issued no public statement, but a network spokesman admitted: "We were all wrong." CBS News Chief Sig Michaelson disagreed: "News coverage is a matter of editorial judgment. The big story was elsewhere. Besides, public interest in a U.N. session is small...
...sink this kind of dough into student aid and teachers' salaries. Henry G. Pearson...
...company eagerly plunged into commercialism to raise the rest. Singers Jeanne Beauvais, Norman Myrvik, Francis Barnard and Musical Director Lucille Burnham gave all the concerts they could. Stage Manager Beth Leibowitz made and sold ceramics, while Company Manager Richard Flusser hopefully entered a TV quiz show named Tic Tac Dough (he won a watch, but no dough). By last month they were so nearly solvent that they embarked...
...rolled out Tic Tac Dough this summer (Mon.-Fri. 12 noon) with Veteran Cashier Jack Barry maneuvering players "horizontally, diagonally or vertically" in the old crisscross game of ticktacktoe. Prize per game: $100. But, adds the network, a winner "may increase his winnings indefinitely...