Word: dressing
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Dates: during 2000-2009
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...much has Michelle Obama shaken up the fashion world? Well, name one other woman whose dress receives a birthday tribute. In January, the clothing retailer White House Black Market set up a swag suite at the Sundance Film Festival. The company dressed a mannequin with a black-and-white leaf print dress like the one Obama once wore on The View. Mo'Nique, the comedian and actress, recognized the outfit. And since it happened to be the First Lady's birthday, of course it was Mo'Nique's duty to belt out "Happy Birthday," to a mannequin, in a crowded...
...Whenever we can honor her, we have to," says Mo'Nique, describing the scene. "So in spirit, I must sing my song." After seeing that White House Black Market dress on The View, did she rush out to buy it? "You know what?" says Mo'Nique. "I'm not sure if they made that dress in my size at the time. But I'm size 14 now, honey, so I might go ahead and get that dress." (See pictures of what Michelle Obama wore in Europe...
...Nique better motor to the store. In spite of the recession, Michelle Obama's outfits are flying off the racks. That $148 dress is still a hot seller at White House Black Market, almost 11 months after Obama wore it on The View. The dress sold out at the 327-store chain within 48 hours of her appearance; later, shoppers were willing to endure a 2½-month waiting list...
...eBay. The wait-list for the cardigan at J. Crew exceeds 200. "I feel like I'm getting a present every day," says Jenna Lyons, creative director for J. Crew. The company's stock is up 40% this year. (See pictures of Michelle Obama's Jason Wu dress...
...quarter. Over the past year, the company has desperately tried to reposition itself from a frumpy brand for the over-50 set to a stylish look for the new sophisticated 40-something. In early April, the May issue of Essence hit newsstands, with Obama wearing a $169 Talbots silk dress on the cover. It was a marketing godsend...