Word: dressing
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...with oodles of competition - just that if you're going to play that game, you'd better know your customer pretty well. Consider retail. The stores that make the list are all super-focused on what they sell. Chico's is for comfortable women's clothing. Gymboree is to dress your kids. Jos. A. Bank Clothiers is for men's suits and dress shirts. And PetMed Express is to order your dog's prescription online. Department stores, big-box discounters and generalist web sites - retailers that try to be everything to everyone - are nowhere to be found. (See pictures...
...improvement, I suppose, from some fads past: in the mid-1800s, the hot toy was the naked, china Frozen Charlotte doll, modeled on a girl who went out to a party one winter night without her wrap because she wanted everyone to be able to admire her pretty dress; by the time she arrived, the popular folk song went, "Fair Charlotte was a stiffened corpse/ And word spoke nevermore." How charming. In 1889 a puzzle game called Pigs in Clover, which involved tilting balls through metal rings, was such an addictive obsession among children and adults alike that President Benjamin...
...breasted hooker with lots of makeup and tell everyone she was my wife. Unfortunately, my actual wife Cassandra totally didn't get why it was funny for her to stay with my mom in New Jersey while I went out with a hooker. She wasn't even willing to dress like a hooker, though she did tell me not to wear a blazer because it would look as if I was trying too hard to impress my classmates. I thought I had already covered that by writing a column about my life in TIME magazine and appearing on every...
...this guy Jeff - who for over a month in elementary school tricked me into giving him the dessert my mom packed in exchange for "future" Mystic Mint cookies he kept track of on a ledger - brought a beautiful, large-breasted, heavily made-up woman wearing exactly the kind of dress my imaginary hooker would have worn...
...breaking and entering if she thinks she can do it without getting caught. Loves to lie - oh, she's so good at that, and kind of takes pride in it, you know. Eats bad food. Cuts her hair with a pair of nail scissors every six weeks. Owns one dress. Now she owns, actually, I think a skirt as well, and she's pretty proud of that. She has no clue about makeup or fashion, so she's always watching women, wondering how they figure it out, and she's not above imitating women if they'll give...