Word: dreyfusism
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Other smug but nonpartisan Frenchmen took up this battle cry. "I like Coca-Cola," wrote a M. Dreyfus to the Paris Herald, "but [Coca-Cola's advertising] has ripped deep into what the French treasure most-their language. One now sees posters and trucks bearing the inscription 'Buvez Coca-Cola.' You can say 'Buvez du Coca-Cola' or 'Buvez le Coca-Cola' but you cannot say 'Buvez Coca-Cola' because this is pidgin French...
Included among the speakers, who have not yet been assigned to particular dates, are Henry Dreyfus, design consultant for the Hall Telephone Company, and Raymond Lowey, designer for the Studebaker Corporation...
...Bert Dreyfus '51 wasn't expecting guests last night...
...suit, he thought, was "a nice guy-the Frank Morgan type." But Bogart decided that the real hero of the incident was Bogart, who had "wised some people up about the notion that they can push celebrities around." He added: "I'd say it compared to the Dreyfus case. You might report that I struck a blow for freedom, not to mention the pursuit of happiness...
Jean Barois is the story of a young Roman Catholic intellectual who breaks with church and family, becomes a freethinker, wins a reputation as a progressive by pleading the cause of Dreyfus. Gradually (after his carriage accident) he becomes dissatisfied with materialist answers to matters of life & death, and in the end returns to the fold...