Word: driving
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...improved to build the best map possible of the planet's interior and at least narrow the predictive window of when quakes are likely to happen. They can also use these data to anticipate how severe the next tremor, whenever it comes, is likely to be. This can help drive policy decisions like improving building codes, reinforcing infrastructure and zoning some areas as unsuitable for development. That's hardly the same as precise predicting, but if your home or your life is the one that's spared, it's plenty good enough...
...always work. Nor do a host of other traditional business incentives. Instead, argues Daniel Pink, an author who worked as a speechwriter for Vice President Al Gore, people are often fueled by intrinsic motivations - like the simple desire to do good work. To prove his point, Pink penned Drive: The Surprising Truth About What Motivates Us, which hit stores Dec. 29. Pink talked with TIME about what fuels good work, the perils of performance reviews and what businesses can do to boost performance in a tough economic climate...
...greed on Wall Street if you are arguing that extrinsic motivators aren't as powerful? People respond to incentives in their environment. They take the low road sometimes. They take shortcuts and sacrifice the long term for the sake of the short term. We have the reward-and-punishment drive, absolutely. My argument is that science shows we also have that third drive [of doing something because of inherent satisfaction]. If we neglect the third drive, we're leaving huge amounts of talent on the table...
...launched a new small car called the Chevy Beat in New Delhi last week, the company "Indianized it," says Karl Slym, president and managing director of General Motors India. That meant toughening the car's suspension to deal with erratic road conditions. It also meant accommodating a slightly different driving style. "People like to drive away quick [from traffic lights]," says Slym. "They don't like anyone to get in front of them so your transmission has to allow you to move away from the lights quickly, but also has to allow you to drive in traffic in second gear...
...fewer minority acquaintances than non-Evangelicals. Most regarded racial inequality as either illusory or the wages of personal sin, rather than as a societal flaw. This and other buried assumptions created church climates that unofficially discouraged minority participation. Far from reconciling the races, Emerson concluded, Evangelicalism acted to "drive them apart [and] contribute to the racial fragmentation of American society." See the top 10 religion stories...