Word: dropping
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Dates: during 1970-1979
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...building has nothing over the cute little bistro on M Street. If you find it just slightly barbaric that hundreds of newspaper readers every day revel in the personal and professional ups and downs of those in the proverbial public spotlight, well, you can always preface the names you drop from reading the Ear with a heartfelt. "I never read gossip columns, but..." But, maybe we don't have to be Serious all the time...
Demographic and social changes reward cosmetics firms that stay on top of them, and punish those that do not. As birth rates drop and the postwar babies reach their 30s, the population is aging. That presents a difficult problem, alas, for cosmetics makers, who know only too well that any appeal to women who are "mature" or "experienced" (or whatever other euphemism might be dreamed up for older women) would be the kiss of death. One response that Bergerac has made is to retarget Revlon's lowest-priced line, Natural Wonder, once aimed specifically at teenagers, to reach women aged...
While Main Street Ms. America pays $2 for simple moisturizers and cleansers, the more affluent are willing to drop $235 on the complete La Prairie line of five Swiss-made "miracle" creams and lotions that are sold at some department stores. The $70 Treatment Cream contains live cells from sheep placenta, ostensibly to retard aging. Probably the most successful of the full lines is Estée Lauder's Clinique, consisting of seven products concocted with the help of dermatologists and priced from $6.50 to $7.50 each. In many department stores, the Clinique counter resembles a laboratory, where...
Harvard number two man John Havens followed Desaulniers' act, ousting West Pointer Tracy Freeman 15-8, 15-8, 15-12. Although hampered by a sprained right arm, Havens played extremely well, taking command of the match early with a flurry of backhand drives and off-speed drop shots...
...courts were extremely hot," Fishwick noted following the win, "which prevented any reliance on drop shots. You just kind of grind out points rather than finesse the ball...