Word: drunks
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Dates: during 1980-1989
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...beers during lunch period. "Teenage drinking is definitely the biggest problem we now have in our schools," says Peggy Sapp, executive director of Informed Families of Dade County, Fla. "It's not just the idea of going out to have a drink. Now they are going out to get drunk." Linda Baron, a Miami drug-abuse specialist, says, "Sometimes we wonder which comes first: poor grades, poor relationships with families and low self-esteem, or teenage drinking problems...
...response to public pressure, police are taking a tougher stance. The Los Angeles police department has a driving under-the-influence task force, and Florida's Dade County has a 22-officer police squad assigned to patrol solely for drunk drivers. In New Mexico, police are authorized to confiscate driving licenses on the spot if the driver is under 18 and measures .05% blood alcohol content on a breath test. Adults must have twice that score to qualify as drunk, but, says a state spokesman, "the idea is that a juvenile is more impaired at .05 than an adult...
MADD was founded in 1980 by Candy Lightner, 38, after one of her three children was struck and killed by a drunk driver while walking in a bicycle lane. A year later she said, "We've kicked a few pebbles, we'll turn a few stones, and eventually we'll start an avalanche." In these postavalanche days, MADD is getting just about all the laws it wants. A total of 37 states have "dram shop" laws or legal precedents holding servers of alcohol responsible for the acts of drunks. Happy hours, banned or restricted in 15 states so far, seem...
...liquor stores. The Distilled Spirits Council of the United States has stepped up its ads counseling moderation, and still voluntarily keeps liquor commercials off television. Says Duncan H. Cameron, director of communications for DISCUS: "We have spent more than $10 million since 1972 getting across the message that drunk driving is an irresponsible abuse of both the privilege to drink and the privilege to drive...
Distillers, however, are bitter that federal and state taxes are skewed to hit liquor harder than beer and wine, and they feel the liquor industry is taking the rap for teenage drunk drivers, most of whom, they believe, are blitzed on beer, not hard liquor. The industry is currently challenging the three TV networks, charging that they are violating the fairness doctrine. The networks said no to Joseph E. Seagram & Sons, which wanted to buy 30-second spots pointing out that 1 1/4 oz. of hard liquor contains no more alcohol than a 5-oz. glass of wine...