Word: dry
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...that's not its only challenge. Like most successful upstarts, Under Armour faces growing competition from big established brands. Nike has launched a line of sweat-wicking clothing called Dri-FIT One. And Reebok is selling a similar line, called NFL Equipment, as part of a 10-year, $250 million licensing deal with the National Football League. Meanwhile, Under Armour's image of insider cool will be strained as it tries to expand its market beyond committed sports enthusiasts. "It's been able to captivate the hard-core male athlete," says Marshal Cohen, co-president of market-research firm NPDFashionworld...
...That was the question TIME posed to its Board of Economists. "It will feel like a jobless recovery largely because our point of reference is the boom years of the '90s, when unemployment went all the way down to 3.9%," says Nariman Behravesh, chief economist for the consulting firm DRI-WEFA. "When it is up around 6%, it feels a lot worse...
...Prime Number $640 billion is how much the Sept. 11 terrorist attacks could cost the U.S. through 2003, according to Pennsylvania-based consultants DRI-WEFA...
...markets have hardly blinked, and the reason is plain: this train wreck has been coming for two years, giving those foreign banks holding Argentine paper plenty of time to hedge their bets or make provisions against losses. The default, says Nariman Behravesh, chief global economist at DRI-WEFA, an economic consultancy in Massachusetts, was so well anticipated that "foreign investors who wanted to get out got out." And unlike 1997-98, when financial crises rolled around the world, this year shows no sign yet of "contagion." Neither Brazil nor Mexico, the two largest Latin American economies, seems to have been...
Neither the markets nor the economy is likely to rally until Americans feel more confident that they're safe from further terror attacks. "I'm not sure we're going to get bin Laden, and that may be unsatisfying," says Andrew Hodge, chief U.S. economist for the forecasting firm DRI-WEFA. "You may not have the sort of immediate, decisive action that makes people feel that good...