Word: dusts
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Dates: during 1980-1989
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...GRAPES OF WRATH Chicago's Steppenwolf troupe adapted Steinbeck's novel of the Dust Bowl into an absorbing three-hour docudrama marked by ruthless unsentimentality about the Joad clan, clinging haplessly and disastrously to folk wisdom and totemic faith in the family...
...John Updike. The scarlet letter on the dust jacket stands for Sarah Worth (nee Price), a wayward Massachusetts wife who runs off to an Indian guru's ashram in Arizona. Her messages home are consistently, if unconsciously, hilarious...
...dinosaurs during the Cretaceous period (136 million to 65 million years ago). No one knows exactly what killed the dinosaurs, although a radical change in environmental conditions seems a likely answer. One popular theory is that a huge meteor crashed to earth and kicked up such vast clouds of dust that sunlight was obscured and plants destroyed. Result: the dinosaurs starved to death...
Sollors adds that up through the Civil Rights movement "so many energies were tied up in simply fighting segregation" that scholars didn't really have the chance to explore the complexities of the Afro-American literary tradition. "But now that the dust from that has settled a little bit, the texts are being recuperated in a new way," he says. "That's not to say there isn't a political agenda still, but rather that different questions can now be asked...
Another of Unks' examples is Pepsi-Cola's advertising campaign in Taiwan. The slogan "Come Alive with Pepsi," was mistranslated into Chinese as "Pepsi brings your ancestors back from the dead." Another ignorant American marketing move bit the dust...