Word: dvr
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...first commercial text message was sent; now there are more transmitted every day than there are people on the planet. In the time it took for toddlers to turn into teenagers, we decoded the human genome and everyone got a cell phone, an iPod, a GPS and a DVR. As the head-spinning viral video "Did You Know" informs us, the top 10 jobs in demand in 2010 did not exist six years ago, so "we're preparing kids for jobs that don't yet exist using technologies we haven't yet invented...
...events. That is, they are simple to follow, they can be enjoyed by a wide demographic and age range, and - most important - they have no shelf life. There are winners and losers, and spoilers abound the next day. So you watch them that night, as they happen - not on DVR or Hulu - or you might as well not watch them at all. And that means you watch them with commercials, without which network TV becomes a charitable enterprise...
...friended me today.” Not words you expected to hear five years ago, or even five months ago. Recently, the 40+ crowd has begun to invade Facebook, previously the domain of young adults, with the eagerness and awe of a baby-boomer learning to use the DVR for the first time. In their wake, they leave behind wall posts endearingly perfect in their grammatical construction and signatures with their full name (just in case you missed it next to their photo thumbnail...
Save the newspaper, save the world. First, though, get in one good dig against what is arguably the last truly national newspaper. Almost anyone with a pulse who doesn't DVR everything has been bombarded by television ads from the New York Times. The spot implores people to "Start their weekend early!" with a subscription to one of the weekend newspaper packages. (Just so you know, there's the Weekend and then there's the Weekender.) Not a bad marketing move. Who doesn't want a longer weekend? Since the 2006 debut of the first commercial (there...
...ever watch Project Runway when it airs? How do the edited versions of the show compare with what the TV viewers never see? -John C. Mohn, Jr., Cornwall, PAI always watch Project Runway when it airs. And if I'm not home I DVR it. I have to say that the editing is brilliant. Absolutely brilliant. I'm there with the show, day in and day out, and I don't know that I could tell a cohesive story. Whenever one of the designers has the lack of presence of mind to say "you know, I wasn't really like...