Word: dvr
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SUSAN WHITING: Definitely. Doing it well is even more important with the change in how TV can be viewed on your computer, your video iPod, video on demand or time-shifted through your DVR or your TiVo. Advertisers need even more information on how you're using television differently...
...Clients] will probably get separate reports for the regular overnight ratings, the video-on-demand audience, the iPod audience, the Internet and DVR audiences...
...DVR capabilities are a little overblown. For instance, you don't get an electronic programming guide that helps you sift through the next week's worth of digital cable programming. However, if you already know when your shows come on, you can program them in rather easily by entering dates and times to start and stop recording...
...Pioneer DVR-810H TiVo/DVD Recorder This dynamic duo lets you record TV shows with TiVo, then transfer your favorites to DVD for lifetime storage. pioneerelectronics.com...
...openers, Toshiba this month ships the SD-H400 ($549.99), a progressive-scan DVD player with built-in 80-hour TiVo. Instead of buying two devices, you get two in one. Or you might wait for Pioneer to roll out the first DVD recorder and TiVo combination (DVR-810H, $1,199). The benefit here is that you can greatly expand your memory capacity by burning programs onto DVDs, and make your shows portable--without using VCR Plus+ codes...