Word: dyers
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Dates: during 1970-1979
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...earnings-an average of 19% a year, compounded, for more than two decades-mainly by mass-merchandising its casinos and shows. Last year it spent $36 million on promotion and brought in more than a quarter of a million patrons by bus, mostly from nearby California. Acknowledges President Lloyd Dyer: "We are the Safeway of the industry...
With $50 million in spare cash, Harrah's is starting to search elsewhere for new jackpots. On the drawing board at corporate headquarters are plans for an Australian casino ("They're the gamblingest fools in the world down there," says Dyer) and "Harrah's World," a Disney-like entertainment-gambling complex west of Reno. But the company's aversion to debt and its insistence on rigid controls over the tiniest details of its business mean Harrah's will probably not diversify very fast. The odds are heavy against its opening a casino in New Jersey...
...Dragons of Eden, Sagan (4) 7. Essays of E.B. White, White 8. The Path Between the Seas, McCullough (9) 9. Your Erroneous Zones, Dyer (6) 10. The Managerial Woman, Henning & Jardim...
...Your Erroneous Zones, Dyer...
...Your Erroneous Zones, Dyer...