Word: dynaflow
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Dates: during 1950-1959
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...fell into fourth place behind Plymouth. Gone are the thick rear-window struts, which G.M. stylists admitted were a flub; gone, too, is Buick's famed "porthole" trademark. The new Buick has clean fenders, a waffle-iron grille with 160 square nubs, an improved "flight-pitch" Dynaflow transmission, new air-cooled aluminum brakes and a new, high-priced ($4,663 top) Limited series. Olds got the same extensive body change, plus an improved Hydra-Matic transmission and air-suspension ride. One surprising change: for those who complain about the horsepower race, Olds has reduced its standard V-8 from...
...engines, from a 140-h.p., six-cylinder model up to a 270-h.p. V-8 just a notch below the Corvette fuel-injection special. Another engineering change: a new "turbodrive" transmission for cars with the big engine, which combines a triple turbine and variable blades (like Buick's Dynaflow) for speedier getaway and better highway mileage. On bodies, Chevy spent some $50 million for a facelift: a new grille; higher, more sharply swept tail fins; a splashier chrome-and-paint treatment for the side panels. The new cars will cost more. Prices will be from $50 to $166 more...
...boost it to 200 h.p. Buick, Olds and Cadillac, which made complete model changes last year, have only face-lifted the models to be shown in the next few weeks. But there are dozens of engineering changes. Cadillac has a 260-h.p. engine, up from 230. In its new Dynaflow transmission, Buick has new, variable-pitch blades that change their angle as the accelerator is pressed to the floor, adding a big extra kick for passing. And the Century and Roadmaster have boosted horsepower from 195 and 200 respectively to 236 h.p. In a few months Buick and Olds will...
...cars. When Harley Earl first showed Curtice the panoramic windshield on the experimental Sabre and Buick XP-3OO, Curtice's reaction was typical: "Boy, that's good. Let's put it into production." When G.M. engineers experimented with such devices as the foot parking brake and Dynaflow transmission, Curtice, the perfect customer, tried them and quickly ordered them on production models. One Curtice disappointment has been Chevrolet's glass-fiber Corvette, which he ordered Chevy to make to compete with foreign sports cars. He hoped to sell 1,000 a month, but production is down...
...concentrating on more horsepower and spectacular experiments in color. When its 1954 cars come out in October, the top-price Chrysler's engine will have 235 h.p., the most powerful reported to date. Moreover, Chrysler is using its own torque-type automatic transmission (similar to Buick's Dynaflow) as standard equipment in Chrysler and DeSoto, and optional in Dodge and Plymouth. Chrysler is also going after the woman driver with bold use of color on interior fabrics, and new body-finish colors touted as the flashiest the industry has ever seen...