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Word: earnestness (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...mutants, horror comic books and the birth of rock 'n' roll. But that was just kid stuff, the teen taste that eventually took over pop culture. The prevailing tone on '50s movie and TV screens was adult, earnest, upper-middlebrow. Dozens of hourlong teledramas probed modern and historical topics each week. At movie theaters people found that for every social problem, Hollywood had not a solution but a script. Are you looking for the Golden Age of Television? You'll find it in the work of Fred Coe. You want to send a movie message? Call Stanley Kramer...

Author: /time Magazine | Title: BOOKS: HOW GOLDEN WAS IT? | 8/18/1997 | See Source »

With money flowing in from Graceland, EPE could afford to turn its attention to a thornier problem: controlling Elvis' name and likeness. Earnest collectors of Elvisabilia remember the late '70s and early '80s as a woeful time when shoddy gewgaws--Elvis toenail clippers, vials of "Elvis Presley's Sweat"--were sold with impunity and by companies that paid no licensing fees to EPE. At issue was what is known as "rights of descendability of publicity"--legalese for the ability of a famous person to control the use of his or her name and likeness. Existing law, while not entirely clear...

Author: /time Magazine | Title: LOVE ME LEGAL TENDER | 8/4/1997 | See Source »

HALEY BARBOUR O.K., he came out swinging, but colleagues cast doubts on his earnest claims of ignorance...

Author: /time Magazine | Title: Notebook: Aug. 4, 1997 | 8/4/1997 | See Source »

...Shall We Dance?" is a light-footed, sweet crowd-pleaser of a movie that's guaranteed to appeal as much to American audiences as it did to the Japanese. It's easy to see why: as entertainment, it pulls off just the right blend of the comic and the earnest, and dance movies have always had a certain charm, from Fred Astaire to "Strictly Ballroom." But what makes "Shall We Dance?" really interesting is its subtle illustration of the social-cultural fabric of its story, so different in crucial ways from that familiar to most Western viewers...

Author: By Lynn Y. Lee, | Title: 'Shall We Dance?' Charms | 8/1/1997 | See Source »

...push to take all the military's commandos and put them under a single boss to reduce interservice wrangling. The move succeeded. Now, by putting this unconventional warrior in charge of all four branches, Cohen may be signaling that the retooling of the military can finally begin in earnest...

Author: /time Magazine | Title: COHEN GETS ONE RIGHT | 7/28/1997 | See Source »

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