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...Echo Chamber. The solar-wind spectrometer was also working well, even though it had, for the moment, little to detect; the moon was passing through the earth's magnetic tail (April 22, 1966), which shielded the lunar surface from the high-velocity solar particles that normally bombard it. Meanwhile, the seismometer had recorded an unexplained, two-minute tremor. And scientists were still trying to explain the strange vibrations recorded for 55 minutes by the instrument immediately after Intrepid's ascent stage impacted into the Ocean of Storms...

Author: /time Magazine | Title: The Moon: A New View of the Ocean of Storms | 12/5/1969 | See Source »

...effect may have been caused, he said, by a layer of rubble or fractured rock sandwiched between bedrock in the floor of the Ocean of Storms and a solid cover of fine material deposits above. Lacking dampening fluids or gases, the layer of rubble may have acted as an echo chamber in which the seismic waves reverberated. If so, the next big seismic event on the moon should be a scientific spectacular; the third-stage rocket of Apollo 13's Saturn 5 will be sent crashing into the lunar surface, creating an impact equivalent to the explosion...

Author: /time Magazine | Title: The Moon: A New View of the Ocean of Storms | 12/5/1969 | See Source »

Lipscomb sympathizes with President Nixon's predicament. "I feel he is sincerely trying to end the war, and I don't blame him for the situation. He largely inherited it." But Lipscomb was willing to join the M-day protest for starkly simple reasons that echo around many campuses and communities. "Bringing a few troops home is only a numbers game to appease college students," he contends. "But they can't be appeased. We will settle for nothing but an end. We are on a course of unilateral withdrawal and it must be speeded...

Author: /time Magazine | Title: Nation: Four Faces of Protest | 10/17/1969 | See Source »

...Discipline, orderliness, subservience, cleanliness, industriousness, precision, and all the other virtues ascribed by many to the Germans as an echo of past splendor have already given way to a much less rigid set of values, among which economic success, a high income, the holiday trip, and the new car play a much larger part than the virtues of the past. Younger people especially display little of the much praised and much scorned respect for authority, and less of the disciplined virtues that for their fathers were allegedly sacred. A world of highly individual values has emerged, which puts the experienced...

Author: /time Magazine | Title: World: WEST GERMANY: OUTCASTS AT THE HELM | 10/10/1969 | See Source »

What has actually changed? There will be a new logotype on Coke cans, boxes, signs, trucks, cups, glasses and uniforms-everything but the bottles. But the logo will still spell Coca-Cola in the familiar flowing, baroque script. The new twisting white ribbon under the words is supposed to "echo" the wasp-waisted shape of the bottle. Coke signs and emblems, however, will now be square or at least rectangular; the old circles, diamonds and fish shapes will be banished from the company's advertising. Drivers of the 25,000 Coca-Cola trucks, a fleet that Coke officials claim...

Author: /time Magazine | Title: Marketing: Coke's New Image | 10/10/1969 | See Source »

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