Word: eckerd
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From their employees' viewpoint, the bosses of expanding corporate enterprises often disappear into the paperwork to become remote and impersonal figures of authority rather than flesh-and-blood leaders. Over the past dozen years, John M. Eckerd, 56, has created a Florida drugstore chain with $100 million a year in sales by taking the opposite approach. Eckerd gives zealous attention to the personal touch. "Employees make or break a business," he says. "They should be treated as individuals and not just parts of a wheel...
Better Feedback. Jack Eckerd, who opened his 113th store last week in Tampa, still likes to call his chain "the family drugstore." He sends every one of his 2,600 employees a personal birthday card, welcomes their suggestions and personally answers every one. To get "better feedback" from his pharmacists and counter clerks, he logs 30,000 miles a year at the wheel of his white Porsche roadster, visiting his stores. Every written complaint from a customer also gets a personal reply. "Nine times out of ten I can't help them," Eckerd admits, "but at least they know...
...Eckerd learned the drug business from the stock room up, working in his father's pharmacy in Erie, Pa. "If you work for me, you start in the basement," ruled his father. Eckerd quit after six years, but later persuaded his father to sell him one of his several stores in Wilmington, Del.* In 1952, he ventured into Florida by buying three drugstores from an absentee owner. Five years later he sold his Delaware outlets, moved to Clearwater and began expanding. Doubling in size every two years for a decade, Eckerd Drugs has acquired a candy manufacturing concern...