Word: eco
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That's carbon emissions, of course. As the green movement makes its way into the bedroom, low lighting is a must--to conserve electricity--but so are vegan condoms, organic lubricants and hand-cranked vibrators. (See five eco-friendly sex accessories...
...think solar is an eco-fantasy, you probably don't live in California, where rooftop installations have doubled for two years in a row, to 50,000, heading to the state goal of 1 million by 2017. The San Francisco utility Pacific Gas & Electric, which recently bolted the U.S. Chamber of Commerce over climate policy, has 40% of the nation's solar roofs in its territory. SunPower now has more than 5,000 employees. It's building massive power plants for utilities, as well as roof panels for big-box stores, complete subdivisions and individual homes. Prices are plummeting...
What's the best messaging strategy for advocates looking to wean Americans off oil? There's this idea that energy industries or traditional fossil-fuel industries are the villains and the eco-crusaders or these new clean-energy innovators are the heroes. In fact, when we take a look at the extraordinary achievements of the supposedly villainous industries, we find that they are the source of so many of our freedoms, so much of our power. And many of those industries are now becoming the source of a lot of the alternatives that will replace them. This shrill, preachy...
...decide to name the book Tree Spiker even though it's a practice you don't do anymore? We were always called tree huggers, tree spikers, eco-terrorists. But as you can see in the book, most of the campaigns that I've worked on have been nonviolent, with no property destruction. I don't believe in running around at night wearing ski masks. If we do something, we like to do it in the light of day. We want to really create some kind of a debate over the issue, not just to try to get even...
...heard concern is that Arias seems to believe Costa Rica can "plant its way out of the carbon-emissions problem," as environmentalists frequently complain. Rather than attack emissions more aggressively at its industrial and automotive sources, eco-advocates fear Arias simply wants to plant more trees in order to create what they call a deceptive net-zero emissions balance...