Word: editrixes
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...Hullabaloo in imitation of Delacorte's Ballyhoo. Few months ago Delacorte pilfered Macfadden's idea for a burlesque tabloid newspaper, Laugh Parade, beat him to the newsstand with a Nutty News. When Macfadden announced last fortnight a forthcoming magazine entitled Babies: Just Babies, with Mrs. Franklin Delano Roosevelt as editrix, no one would have been greatly surprised to hear Publisher Delacorte say that he would do something similar. Last week he said that very thing. On Sept. 1 he will issue The Children's Magazine...
Last week the reason for the visits was made known. Anna Eleanor Roosevelt Roosevelt is to be a Macfadden editrix; her daughter, an assistant. They will not edit Dream World or True Experiences or Ghost Stories or Liberty (to which Governor Roosevelt contributes a weekly article). But a new magazine is scheduled to appear in September, entitled Babies: Just Babies...
Assistant Editrix Dall is already spending part of every day in her Macfadden office. She functions as a "contact man" between the magazine and Editrix Roosevelt. While the new job is Mrs. Dall's editorial debut, Mrs. Roosevelt has had both editorial and writing experience. For four years she edited the Women's Democratic News. She has written articles on child welfare for most women's magazines. (She has five children, long experience as a teacher.) Her literary style is swift, simple, containing few commas. Sample: "I have no patience with people who try to give children books which they...
...Next to Editrix Eleanor Patterson of the Washington Herald sat Colyumist Arthur Brisbane pecking away, eyes down cast, mouth drooping, at a noiseless type writer. Dedicated with the rest of the Hearst organization to the Presidential candidacy of Democrat John Nance Garner, he had little of interest to say about the Convention, but he, too, considered Reporter Rogers good copy. "It's a mistake about Will Rogers being so rich," wrote he. "John D. Rockefeller Jr., recently in Chicago, is much richer than Mr. Rogers, who if you asked him 'Where is your next million coming from,' would have...
...Hard, 26, daughter of Washington Correspondent William Hard (Consolidated Press As-sociation), staff worker on FORTUNE; and Gerard Kirsopp Lake, Manhattan textile man, son of Professor Kirsopp Lake (Ecclesiastical History) of Harvard; in Washington. A wedding guest: Mrs. Herbert Hoover. Bride's attendant: Countess Felicia Gizycka, daughter of Editrix Eleanor Medill Patterson of Hearst's Washington Herald...