Word: edsel
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Dates: during 1960-1969
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Ford Motor Co. this week unveiled its second entry in the compact car market and the sixth U.S. compact car: the Comet. Planned as the successor to the defunct Edsel, the Comet is longer (wheelbase: 114 in.) than most other compacts, will sell at less than $100 above the Falcon. Ford hustled to get it out because the compact car market is proving to be the hottest thing that has happened to Detroit in years...
...Edsel...
...security men and a formally attired plumber and electrician-through the heavily screened men's locker room into the reception room, where 18-year-old Charlotte, blooming in her Yves St. Laurent (white strapless) exclusive, waited with her parents, her Sister Anne, 16, and her kid Brother Edsel. 11. "Daddy," nagged Edsel, "Will they play When the Saints go Marching In?" Henry Ford II hardly cared, kept calling "Mack the Knife" to nobody in particular, and laughed heartily...
...Henry Ford II was putting on a high-kicking jitterbug exhibition with his wife. At last Anne Ford said: "Henry, I think it's about time." Meyer Davis' boys blasted out When the Saints Go Marching In (but young Edsel refused to dance), Auld Lang Syne and Goodnight, Ladies. Charlotte and some friends drove off to the Ford place for a sunrise breakfast, and her father, whose other Daughter Anne will make her debut next year, declared jovially: "It's a good thing I don't have five daughters. I'd go broke." Then...