Word: edwardes
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...politician, which I think certainly helps," said Edward "Ted" A. Swasey '00, who is running with vice-presidential candidate Jared S. White '00. Swasey said the council should help student groups get started, serving as a clearinghouse for information on topics such as how to open a checking account...
...Teamsters election was the easy part for James P. Hoffa. Now comes the challenge: Leading a bankrupt union, which has lost $162 million in the past seven years, in the face of two powerful rivals, each ready and willing to limit his influence. As a result, predicts TIME correspondent Edward Barnes, Hoffa's three-year term will prove a tough haul for the new Teamsters president at a critical time when the labor movement is struggling to regain its old political influence...
...year Charles Edward Merrill founded the firm we now know as Merrill Lynch & Co., he was 54 years old and had already lived an extraordinarily productive and visible life. A poor boy from the backwaters of Florida, Merrill was forced to leave college by lack of funds. But he schemed his way to Wall Street and made himself wealthy by the time...
Like many other persuasion professionals of his generation--most notably Edward Bernays, the patriarch of public relations--Burnett was obsessed with finding visual triggers that could effectively circumvent consumers' critical thought. Though an advertising message might be rejected consciously, he maintained that it was accepted subliminally. Through the "thought force" of symbols, he said, "we absorb it through our pores, without knowing we do so. By osmosis...
...rich roots of all this actually predate the past turn of the century, to 1882, when three striving journalists--Charles Dow, 31, Edward Jones, 27, and Charles Bergstresser, 24--started Dow Jones & Co. to pick up news and gossip and then peddle them to brokers, bankers and slippery speculators. In 1889 Dow Jones launched the Wall Street Journal, a four-page stock-and-bond paper. Price: 2[cents]. As Edward Scharff writes in his book about the company, Worldly Power, "The Dow Jones messenger boys and reporters hustled advertising and subscriptions while they made their rounds... Much of the financial...