Word: effect
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Dates: during 2000-2009
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What psychological component goes with it? It has an effect because it is still taboo. If it lost absolutely all of its force, well, there wouldn't be any good reason to use it that much. As long as there is still some feeling that this is a sexual term, it will maintain some power. Sometimes I'm asked, like, what's going to happen when it becomes so commonplace that it doesn't really matter anymore, and I don't think that will happen in the foreseeable future. Even as taboos against it weaken, they are still there...
Read about the ripple effect of layoffs...
...measures, implemented in February, 2008, had a marked effect: the value of wine imported into the city in 2008 surged by more than 80%. As wine shops, tasting seminars and cellars proliferated, more Hong Kong residents began taking an interest in drinking wine, not just investing in it. Said noted wine critic Jancis Robinson, editor of The Oxford Companion to Wine: "I have never before, in my 30-plus years in wine, witnessed a government so consciously targeting the fine-wine market." (Watch Joel Stein drink his way through wine from ten different U.S. states...
...study published last year in The Journal of Physiology revealed the long-term effect of food imprinting. In the experiment, half of the pregnant and nursing animals were given a balanced diet of healthy foods. The other half ate some healthy food, as well as a large amount of items laden with sugar, salt and fat. (See iPhone apps for new moms...
Global warming is less dire than some scientists predict, and people have less of an effect on it than they think. Must we eat without trays to avoid impeding doom? No. Motel 6 can still leave the lights on for you. And you can take that extra napkin...