Word: effecters
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...Such moments of poignancy were there from the moment Jackson was carried into the auditorium, in a flower-draped casket on the backs of his brothers, to the sounds of stirring gospel music. While the casket appearance was not a total surprise, the effect on the audience was one of awe. Before a voice shouted, "I love you, Michael," the auditorium was positively still...
...revenue - and that personal-income tax swings more wildly than other taxes, like sales tax. The typical state now gets 36% of its funding from personal-income tax, according to the Rockefeller Institute of Government. As unemployment continues to climb and investors offset their capital gains with losses, the effect is felt disproportionately at many statehouses. (See 10 ways your job will change...
...Norman Vincent Peale right? Is there power in positive thinking? A study just published in the journal Psychological Science says trying to get people to think more positively can actually have the opposite effect: it can simply highlight how unhappy they are. (See pictures of people mourning the death of Michael Jackson...
...your dim friend that he has the potential of an Einstein, he won't think he's any smarter; he will probably just disbelieve your contradictory theory, hew more closely to his own self-assessment and, in the end, feel even dumber. In one fascinating 1990s experiment demonstrating this effect - called cognitive dissonance in official terms - a team including psychologist Joel Cooper of Princeton asked participants to write hard-hearted essays opposing funding for the disabled. When these participants were later told they were compassionate, they felt even worse about what they had written. (See how to prevent illness...
...This effect can also occur when experiments are more open-ended. The authors cite a 1991 study in which participants were asked to recall either six or 12 examples of instances when they behaved assertively. "Paradoxically," the authors write, "those in the 12-example condition rated themselves as less assertive than did those in the six-example condition. Participants apparently inferred from their difficulty retrieving 12 examples that they must not be very assertive after...