Word: effective
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Dates: during 1950-1959
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Brasilia's advocates acknowledge the immediacy of the criticism, reply that in the long run the future capital will have an opposite effect; i.e., by focusing Brazil's attention and energy on its vast, unexploited interior, the city will enrich the nation. Says President Kubitschek: "The hour has come-the start of a new era for our country...
...same time, so there is no confusion. Responses are obtained only from the lobes lying inside the temples, never from the frontal lobes (in the forehead) or the occipital (toward the back of the head). Even in some parts of the temporal lobes themselves, stimulation produces no effect. And never does stimulation lead to constructive thinking or purposeful action...
...automakers, whose sales have a prime effect on the U.S. economy, last week lowered their targets. Chrysler President Lester Lum ("Tex") Colbert, who only a few months ago was the soul of confidence as he predicted a 6,000,000-plus year for autos in 1958, told a Harvard Business School audience that the entire auto industry is in for a poorer year than he expected-though still a good one. "We know that the people have the jobs and that their savings-bank accounts are at a high level," said Colbert, "but the consumer has lost the desire...
...raise, appealed to the federal court. The court held that United's increase was invalid because the company failed to get the consent of its customers. The court ordered United to return the millions it had collected in rate increases since it put the raise into effect...
...sharing capitalization and profits fifty-fifty with small borrowers, Graham has switched to 50% from an entrepreneur, 25% from a wealthy Indian (both in rupees) and 25% in dollars from Private Enterprises Inc. On the committee of Indian bankers and businessmen who screen the loans, this has the effect of more help to enterprises in which they have a chief interest. But bigger deals will persuade more big businessmen to put up more matching rupees, get them in on the crusade...