Word: effet
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Dates: during 1970-1979
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...spirit, nuance, mannerism, inflection and any other ephemeral component of credibility that might explain the graying CBS anchorman's enormous popularity. A faction in the state television monopoly wanted to replace the reigning crew of bland newsreaders with a single, reassuringly credible, American-style anchorman-en effet, a French Walter Cronkite. In 1974 French President Valéry Giscard d'Estaing made that scheme possible by splitting the monopoly into three parts. Officials of Télévision Française I, one of the new state-owned but competing channels, were given only two months...