Word: efficiencyman
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Retiring their fellow heir Publisher Martin, Curtis grandsons Judge Curtis and Gary Bok in 1939 staked the Ledger to more money, imported expensive Efficiencyman Guy Viskniskki and Stanley (City Editor) Walker. The Ledger that year lost $189,104. A year ago the Boks turned over the Ledger to a company headed by the New York Herald Tribune's ex-treasurer Robert Cresswell. Since then the Ledger had lost around $825,000. It died for lack of a fresh $500,000. The Curtis trustees, tired of throwing good money after bad-they claimed they had already lent Publisher Cresswell...
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