Word: effortful
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...people not knowing the true costs of a cheap meal or do they just not have many other choices because chips are cheaper than broccoli? I think it's a product of people not knowing. I don't think it's a coincidence that there's been a concerted effort on the part of the industry to keep the consumer disconnected from their food. All the advertising that goes into promoting healthy food which is made up of sugar, salt and fat - it's very confusing to navigate this system, and it's done on purpose...
...American experience. Leslie Berlin, project historian for the Silicon Valley Archives at Stanford University, says the U.S. government and large corporations did provide funding and even facilities to encourage innovation, which played a major role in the industry's success, but that "there has not been an effort to manage, to pick and choose what works," she said in a phone interview from California. "That is certainly not the way Silicon Valley has done it in the past." (See why President Obama wants a cybersecurity czar...
...street sweeping - a small-scale, feel-good scheme that helps deflect attention from how poorly the U.N. is doing with bigger, more consequential jobs like getting displaced Haitians decent shelter and sanitation facilities. But its backers say the program bears the seeds not only of a more effective rebuilding effort in Haiti, but of a new development strategy that's less about top-down, welfare-style aid and more about economy-stimulating engagement of the grassroots. "The old, more paternalistic way of doing charity was easier," says Brazilian aid worker Eliana Nicolini, a UNDP cash-for-work coordinator in Haiti...
...commitment and long-term health. "Right now, the alliance faces very serious, long-term, systemic problems," Defense Secretary Robert Gates said last week. Budget shortfalls - only five of the 28 members are meeting the alliance's goal of spending 2% of their GDP on defense - are hurting the war effort. The resulting dearth of helicopters, cargo planes and spy aircraft is "directly impacting operations in Afghanistan," Gates said...
...NATO revises its "strategic concept" - the once-a-decade effort to maintain the alliance's relevance in a post-Cold War world - there is a scent of desperation in the air. For the past 20 years, it has struggled to adapt to an expeditionary role, capable of dispatching troops thousands of miles from home, "out of area," as NATO officials put it. The reason is simple: If NATO can't do out of area, it's out of business. "NATO, I think, still deserves to continue," Alexander Vershbow, the Pentagon's top international thinker, said on Feb. 26. "If NATO...