Word: efforts
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Dates: during 1930-1939
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...businessman (Douglas Fairbanks Jr.), who not unnaturally supposes that she has selected him as the victim of some sort of racket. Disgusted with modelling, Nicole, abetted by an ex-chorus girl (Helen Broderick) and a parsimonious headwaiter (Mischa Auer), next risks the headwaiter's savings on a frantic effort to find herself a rich fiance. Unfortunately, no sooner does she find what looks like a good prospect than she discovers that the young executive whom she encountered as a model is her suitor's best friend and determined not to allow him to be victimized by a female...
...idea was really a resurrection of an idea as old as deposit banking itself. Most checking accounts nowadays require sizable minimum balances ($100 up) and banks make their money by loaning out these deposits. But the CheckMaster Plan requires a deposit of only $1, which Mr. Efron makes no effort to loan out. Instead, to cover expenses, he charges depositors a straight service fee-5? every time they make a deposit, 5? every time they draw a check. CheckMaster is thus the first U. S. example of 100% money banking-a principle advocated by Yale's Professor Irving Fisher...
While Government thus edged one step further into Radio, National Association of Broadcasters' Mark Ethridge, most effective voice the broadcasters have found, cracked back at "capsule culture," which sounded to him like an effort to foist etherized Hitlerism. With this parting blast at Government-in-Radio, Temporary President Ethridge retired to devote all his time to running the Louisville Courier-Journal and Times and Station WHAS. Appointed to succeed him as mouthpiece of the industry was another Louisvillian: Neville Miller, 44, who gained national prominence as mayor of the city during the 1937 flood, has served lately as assistant...
Disappointment. Dr. Wood likes the theatre (he once was active in amateur theatricals), music and social functions, makes a special effort to shine when ladies are present. In science, the great disappointment of his life has been that he has not received the Nobel Prize. His colleagues say that this is because Wood's mind, brilliantly productive in the early stages of an experiment, tends to grow bored and look for something else when the research reaches a stage where long routine labor is in prospect. He once, it is now known, had the Raman Effect** in his apparatus...
Mural paintings are usually unveiled with only a little more fanfare than attends the effort of a carpenter putting the last lick on the last nail in a wall. But in San Francisco and in Swarthmore, Pa. last week, two new murals were opened to the public in the midst of such community excitement that the paintings themselves were all but lost sight...