Word: eggs
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Dates: during 1960-1969
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...every scrimmage. McDonnell refers to himself as "a practicing Scotsman," and in small ways he certainly is. He has been known to spend five hours going over the cost of Xerox copies of company documents. To inhibit gabby long-distance telephone calls, he gave his aides three-minute egg timers. Yet Missouri's largest employer spends lavishly where it counts: on new technology. Since the company's birth, McDonnell has poured 83% of its profits into research and expansion. For his reward, he has earned the steadiest profit rise of any major company in a roller-coaster business where losses...
Modest Nest Egg. The new company, Home Capital Funds, Inc., will lend 15% of the price of a home, and such traditional mortgage sources as Metropolitan Life Insurance Co. and Minneapolis-based Investors Diversified Services will pick up another 75% to create a 90% loan. The arrangement is called "piggyback" financing because it avoids risky second mortgages, involves a single joint loan on each house. Brewer calls it "a virtual partnership" between lenders and manufacturers "to assure a continuous flow of money to buyers at rates and down payments they can afford...
Home Capital starts with a modest nest egg of $2,000,000 put up by Plywood-Champion, Andersen Corp., Armstrong Cork, Kaiser Industries, Masonite and Reynolds Metals. By borrowing as much as twelve times that amount from banks and other sources of capital-much as consumer-and auto-finance concerns do-Home Capital expects to be able to make loans on some 7,000 homes within 18 months. The money will go primarily to buyers of new, one-family homes through mortgage bankers across the U.S. With more capital and borrowing, Home Capital aims at financing 100,000 homes...
...Fried Egg Special...
...year-old mop man wears new Texas Wranglers beneath a soiled white apron, and the cook's slick black hair doesn't quite hide his bald spot. Blitman orders a Fried Egg Special. Two eggs over, hashed browns, one tough English muffin, a packet of marmalade, and regular coffee. Fifty-five cents. Joe Blitman has done Harvard on five dollars a day. The mop man sneezes into his shirt sleeve...