Word: ego
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...years ago, when Hallmark's marketing group looked into its demographic crystal ball and saw 78 million baby boomers hitting age 50, the company created boxes and boxes of friendship, birthday, anniversary and thinking-of-you cards, all designed to subtly flatter the aging boomer's flagging middle-aged ego. Shipped to Hallmark stores in 2000, the Time of Your Life line of cards was displayed in its own section and featured active midlifers looking youthful as they frolicked on beaches and dived into swimming pools. "We had done a lot of research showing that baby boomers don't want...
...real travesty in the California recall circus is not that Arnold Schwarzenegger, an underqualified actor with an overinflated ego, may be the state's next Governor but that the recall election is happening at all [NATION, Aug. 18]. Both political parties have abdicated their responsibility to come up with tough solutions to the state's budget deficit, opting instead for the political cop-out of recalling Gray Davis. A recall is supposed to be an emergency measure to allow voters to remove corrupt officials. In California it is being subverted to remove an unpopular Governor. I fear this precedent...
...Schwarzenegger Muscles In The real travesty in the California recall circus is not that Arnold Schwarzenegger, an underqualified actor with an overinflated ego, may be the state's next Governor but that the recall election is happening at all [Aug. 18-25]. Both political parties have abdicated their responsibility to come up with tough solutions to the state's budget deficit, opting instead for the political copout of recalling Gray Davis. A recall is supposed to be an emergency measure to allow voters to remove corrupt officials. In California it is being subverted to remove an unpopular Governor. I fear...
...kids loved Batman. But what was his alter ego, Bruce Wayne, doing living in a mansion with a teenage "ward...
...dammit, no. "I still like the idea of movies," Costner says. So what does it feel like, not being Harry Hot anymore? "Well, your ego is hurt," he says, "and if you don't acknowledge that, you don't live in the real world. But I feel successful." And what does it mean that his films now gross pocket change? "It means that it's hard for a movie like Open Range to get made...