Word: eleanor
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Dates: during 1950-1959
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Touring India to glean material for a book on "the economic possibilities" of the country, Eleanor Roosevelt stopped in Karachi where the All-Pakistan Women's Association presented her with a souvenir, a colorful dopatta (shawl) which she promptly put on for the benefit of photographers. Later, after a dinner party in Lahore where eight little Pakistani girls did a Punjabi folk dance, Mrs. Roosevelt amazed and delighted the guests by going through a 15-minute exhibition of the Virginia Reel...
...content," says Eleanor McClatchy of Sacramento, "to have people think I live in a cave and wear horns." Nobody thinks that, but few know that Miss McClatchy, 51, is one of the richest and most powerful newspaperwomen in the U.S. She is president of California's Sacramento, Modesto and Fresno Bees (combined circulation 247,000), and the boss of six western radio stations. In all, her empire is worth an estimated $30 million. Yet Eleanor McClatchy is so publicity-shy that she seldom permits her picture to be taken, will not even say where she went to school...
Last week Eleanor McClatchy's own doings were well worth reporting. With circulation of all three papers at new peaks, she has installed the Modesto staff in a new $850,000 building, with music in the city room, is putting the finishing touches on a $2,500,000 modern building for the Sacramento staff (it is already being printed there). Next month she will move Fresno staffers into a new million dollar building. But like other publishers, the queen of the Bees has been hit by rising costs; last week she raised the papers' newsstand price from...
Public Power. That is just what the Sacramento Bee cost when Eleanor's grandfather James McClatchy helped found it 95 years ago. An Irish immigrant and forty-niner, McClatchy flopped as a miner before he went into journalism and struck gold. When he died in 1883 and son Charles Kenny McClatchy took over as editor, the Bee was flying high...
Political Punch. As the Sacramento paper grew, McClatchy bought a paper in Modesto and named it the Bee and founded a Bee in Fresno (both now monopoly towns). His son became general manager in 1923, but he died ten years later. When old C.K. died shortly after, his daughter Eleanor, 32, was left to carry on. She had no journalistic training, but she grimly set to work to get it. Now she spends most of her time on the business side, lets able Editor Walter Jones, a 33-year Beeliner, make most top editorial decisions for all three papers...