Word: electrolux
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Eugene Scanlon, manager of New York City's Waldorf Astoria, was asked by Electrolux to find a live cougar that would roam the ballroom and represent a real "go-getter" to the assembled salesmen...
...eight months until he hired her. She pursued Paula Prentiss and Husband Dick Benjamin even through Paula's nervous breakdown, visiting her at the hospital "when no one else would," recalls Benjamin; five years later they signed. Grins former Partner Korman: "She would have made the best Electrolux salesman of them...
...cultural genocide," complained Yippie Leader Jerry Rubin, "an assault on the Yippie culture by the capitalist imperialist culture." Until last September, Rubin sported a magnificently wild mane that looked as if he had teased it with an Electrolux. But when he entered California's Santa Rita Rehabilitation Center to do 45 days on charges of being a public nuisance, the warders sheared his hair down to a respectably Middle American two inches...
...Wallenbergs' most important firms, an 80-year-old electrical-equipment giant called ASEA (pronounced ah-say-ah), which is Sweden's equivalent of General Electric. ASEA not only produces a long list of products that range from giant generators to locomotives, but controls 26 subsidiaries that include Electrolux (vacuum cleaners) and STAL-LAVAL (steam and gas turbines). Sweden's biggest private employer with 32,500 workers, the ASEA group last year had sales of $336 million and earnings of $11.5 million...
Like most major Latin American companies, SIAM (whose initials, in Spanish, stand for American Industrial Machinery Corp.) is not an innovator but an imitator. Under various license deals, it produces Westinghouse refrigerators and air conditioners, Hoover washing machines, British Motor Corp. Riley cars, Italian Lambretta scooters, Swedish Electrolux floor polishers and a multitude of other hard goods for Argentina, which boasts the broadest middle-class market in Latin America. Says Chairman Guy Clutterbuck, 55: "Conditions in Argentina make it difficult to carry out long and costly experimental programs. After all, Europe and the U.S. have much more technical know...