Word: elicit
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...TIME: I was struck by the meeting between Bobby Kennedy and Johnson when basically Kennedy is trying to elicit an endorsement [in his run for the Presidency...
Steven Quartz, director of the Social Cognitive Neuroscience Laboratory at Caltech, is one of many experts moving into neuromarketing. He is helping Hollywood studios select trailers for new movies by scanning viewers as they watch a series of scenes to see which ones elicit the strongest reactions in the parts of the brain that are associated with reward expectations. Quartz, who works in partnership with market-research company Lieberman Research Worldwide, is similarly scanning consumers to identify emotional reactions to TV commercials and to products' packaging design...
...moved on instead to Million Dollar Baby. Then, backstage at the 2004 Academy Awards (at which his Mystic River was a multiple nominee), Eastwood encountered Spielberg, and before the evening was out, they agreed to a Flags co-production, with Eastwood directing. Shortly thereafter, the project began to elicit an uncommon, almost obsessive, interest from its director. He has not often attempted fact-based movies, and he had never undertaken one that contained such huge combat scenes. He began to read more widely and deeply on the subject. And he began talking to both American and Japanese veterans...
...very name of the U.S. customary units’ progenitor should be enough to elicit the contempt and ire of Harvard students, but alas, for the most part they remain blissfully unconcerned. There is no student group lobbying for inclusive and internationalist measurements (although I’m told that some members on the Curricular Review are critical of the Imperial system’s “approaches to measuring”). No one seems to be concerned that Harvard students measure the volume of beer in gallons and barrels, not in liters. No one bats an eye when...
...Kaufman about the boycott proposal. Kaufman, who is also the leader of the coalition, explained that the goal of the effort is to “end the racial stereotyping that is inherent in using Native Americans as sports mascots.” While the letter has yet to elicit participation from other universities in the boycott, Kaufman has received affirmation from athletic directors who he said recognize the “seriousness of the issue.” “I think when institutions start to speak out to promote racial justice, then, even if only one does...