Word: elixirs
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...article by Andrew Ferguson on school programs that teach moral values to students [EDUCATION, May 24] was predictably snide, fashionably cynical and, in at least one instance, inaccurate. Contrary to the implication in the piece, I have not just discovered "the elixir of schoolroom values." My interest in the Character Counts movement and character education in America's schools didn't start with the Littleton, Colo., murders. I've been involved in the program for six years at the state and federal levels. The impetus for character education comes from the parents. It is the second most important thing that...
Politicians too--surprise!--have discovered the elixir of schoolroom values. Last week Senator Pete Domenici, New Mexico Republican, proposed legislation to provide an additional $125 million over five years for character-education programs. At his conference last week on school violence, President Clinton--without apparent irony--endorsed character education. And Dan Quayle has expressed his own ideas on how to proceed: "I suggest [students] start with the Ten Commandments." (It sure beats spelling bees...
...human sexual impulse is coupled to pleasure. It appears reproductively senseless only at the individual level but is probably the ace that ensured Homo sapiens' domination of the planet. (Hinduism recognizes this connection as one of the prime goals in life.) Familyists should welcome it as a great elixir for the daily tussle and tumble inevitable in marital life. This synergy between reproduction and pleasure explains the huge social benefit a family offers. SHARADCHANDRA D. JOG Bombay
Ditch the CVS brand--your skin deserves the very best. Waterproof and hypoallergenic, this elixir boasts a "pleasant fragrance" and comes in four different SPFs. Never drop your Corona again with their new non-greasy formula...
Want to sell lots of your new product? Here's a classic formula. First, imply that it cures some baby-boomer malady, like the dimming of memory or sex drive. Then hint that there might be a shortage of the miracle elixir. Sundown Vitamins seems to be taking both approaches with Cellasene, an herbal remedy imported from Italy that it claims "helps eliminate" cellulite, the dimply, cottage-cheese-textured deposits of fat that gather on the hips, thighs and buttocks of most women past their...