Word: elliott
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Dates: during 2000-2009
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Spin-off industries are also blossoming, such as Liza Elliott-Ramirez's Expecting Models, founded in July 2001. "When I started modeling 20 years ago, pregnancy was something you hid," she says. "But when I was pregnant [in 2000], I never worked so much." Business has quadrupled since the agency opened, and some of the 100 pregnant models on Elliott-Ramirez's books command as much as $10,000 a day. "It's a huge and booming market," she says. "There are new vendors every day, as they realize pregnant women are consumers who want to look good...
...goal, apart from satisfying their aesthetic impulses, is to lure your credit card out of your wallet. The art of these dream merchants is ultimately graded against the bottom line, and the high cost of their productions reflects the extravagant returns at stake. One 30-second spot of Missy Elliott and Madonna for the Gap required 400 hands (including those of a Kabbalah teacher). A 20-page fashion story for Vogue can demand five days of scouting, four models, three assistants, 200 rolls of film and a six-figure budget. Several million dollars goes into the development...
Never mind that he reportedly bagged Madonna for a cool $10 million to hawk Gap corduroys while singing a remix of Get Into the Groove with Missy Elliott. That's all just in a day's work for imagemaker Trey Laird. The real story is that Laird's creative vision--always making an emotional connection to the consumer--has put the Gap back in the black...
Comedian CHRIS ROCK, shown here dressed as rapper Missy Elliott, will be host of MTV's 2003 Video Music Awards...
...Essay against sending U.N. peacekeepers to Iraq, Michael Elliott wrote, "You don't bring peace to a violent land just by sending a multinational force wearing blue helmets" [GLOBAL AGENDA, Aug. 4]. But it was the lack of U.S. and other major-power support for understaffed U.N. forces that was at the root of the failures that Elliott cited. U.S. pressure in the Security Council to withdraw rather than enlarge the U.N. peacekeeping forces in Rwanda contributed to the severity of the massacre. The Dutch peacekeepers who failed to act in Bosnia did not have adequate support or a mandate...