Word: elversons
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Dates: during 1930-1939
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...field. Although the Inquirer's, 370,000 circulation is a good deal larger than the Record's, the paper loses over $500,000 a year, has cost Publisher Annenberg an estimated $2,000,000 since he bought it from the estate of wine-bibbing, fun-loving James Elverson in 1936. Subexecutives have hung little red tags on the copy desk lamps reading "Please turn off when not in use," but Moe Annenberg remains munificent. He spends some $25,000 a week on promotion, recently had to be argued out of cutting the paper's price...
...Philadelphia, trying to stretch the second-best current winning streak in the U. S. to 13 games in a row, Princeton got past Pennsylvania's 10-yd. line five times, past its goal-line never. Penn's touchdown, on Quarterback Lew Elverson's 57-yd. run before the game was ten minutes old, made the score the same as that of Princeton's last defeat-by Yale...
...could be purchased by anyone who had a desire to own a large morning newspaper and $15,000,000 in cash. Mr. Annenberg had both. Forthwith he sent one of the five Annenberg sons-in-law to Paris to dicker with the Inquirer's socialite owners, Mme Eleanore Elverson Paternõtre and her sleek son Raymond, onetime Undersecretary of State for National Economy, member of the Chamber of Deputies and publisher of the Paris Petit Journal. Last week the deal went through. From his modest Manhattan offices, Purchaser Annenberg announced that he was taking over active control...
Philadelphia's oldest morning daily, the Inquirer was founded in 1829 and bought by Colonel James Elverson 60 years later. Colonel Elverson's daughter, an international belle, married French Ambassador Jules Paternõtre in the 1890's, inherited the Inquirer at her brother's death in 1929, sold it within a year to Cyrus Hermann Kotzschmar Curtis and his stepson-in-law John C. Martin for part cash, part credit...
...Philadelphia Inquirer was called the "Bible of Pennsylvania Republicanism" when the Elverson family bought it 45 years ago. Old James Elverson and his son James Jr. successively published it until the son died in 1929. His widow followed him several months later, and control of the Inquirer passed to his sister, Eleanore Elverson Paten...