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...em pick guitars and drive them old trucks, let 'em be doctors and lawyers and such." Waylon and Willie can certainly croon that tune and Larry Mayhan--several-time winner of the North American "All Around Cowboy" competition--sang it last season with his touring rodeo cowboy band. Last June in Casper, Wyoming, Mayhan came riding out into the rodeo arena on the back of a bucking bronc, dismounted, jumped up onto a stage full of guitar-picking cowboys and broke into song: "Cowboys arn't easy to love and they're harder to hold. He'd rather give...

Author: By Matthew Strominger, | Title: 'Mamas, Don't Let Your Babies Grow Up to Be Cowboys...' | 3/15/1978 | See Source »

...extreme case, perhaps, but a telling one. The defiant students who marched behind antiwar banners, experimented with drugs and challenged their parents' values during the shake-'em-up days of the 1960s are young adults today. Many of them, and a lot more of their classmates who never chanted a slogan or smoked a joint, are channeling their talents into the corporate world. As they rise in company ranks, these junior executives are presenting some unusual challenges to their bosses, who have had to accommodate new life-styles and non-negotiable demands for increased personal attention, intensive career planning, openness...

Author: /time Magazine | Title: Business: The '60s Kids as Managers | 3/6/1978 | See Source »

Give 'em the old razzle dazzle...

Author: /time Magazine | Title: Theater: Monorail | 3/6/1978 | See Source »

Razzle dazzle 'em...

Author: /time Magazine | Title: Theater: Monorail | 3/6/1978 | See Source »

Anticipating his share, an estimated $80 million, Lucas has set up four corporations: Star Wars Corp. will make Star Wars II and the ten, count 'em, ten other planned sequels; Medway Productions will make other kinds of films, including a sequel to Lucas' 1973 hit, American Graffiti. Sprocket Systems Inc. will provide special effects for the Star Wars progeny and any other films that need its services, and Black Falcon Ltd. will market books, records, toys and other spin-offs from Lucas' films...

Author: /time Magazine | Title: Show Business: George Lucas' Galactic Empire | 3/6/1978 | See Source »

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