Word: emerson
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Dates: during 1960-1969
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...applied to various organizations that do not necessarily accept it. While most New Leftists still embrace S.N.C.C. and CORE, the embrace is one-sided; the leaders of those organizations, with their new drive for black power, have frozen whites out. Most New Leftists claim as their spiritual ancestors Thoreau, Emerson and Whitman rather than Marx or Lenin. Thus they are distinct from the various Communist and socialist groups descended from the old, pre-World War II left, though they share many of their aims and indiscriminately welcome their presence in any sit-in, teach-in or bein. Chief among these...
...weighs 238 Ibs., has a Star of David stenciled on his glove and can belt a baseball clear out of sight. The only trouble Hank has with Mike is carrying on a conversation. Mike, who studies social psychology in the offseason, likes to quote Socrates, Shakespeare and Ralph Waldo Emerson; even when he is talking baseball, he tosses off such words as indigenous and meaningfulness. Bauer finally had to take him to task. "Don't give me none of your high-falutin talk," he ordered, "I can't understand you." Which might get to be a problem...
Almost unnoticed beyond Madison Avenue was the brief announcement last month that the ad agency of Kastor Foote Hilton & Atherton Inc. had changed its name to just plain Emerson Foote, Inc. The switch was significant: it meant that Emerson Foote, 60, had once again set up shop in a serious...
Foote pined so much for his old profession that in November 1965 he wrote one more piece of copy. It ran in Advertising Age, and in it Emerson Foote asked for "another opportunity to serve in the advertising business." Sorting out 100 responses, Foote took up an offer to buy in and become president of Kastor, Hilton, Chesley, Clifford & Atherton, Inc., which was then reeling from a scandal concerning Regimen tablets. Kastor Hilton had been fined $50,000 for falsely claiming that Regimen was an effective weight reducer-the first time an agency was also held liable for defrauding...
...third incarnation in advertising," he is intent on making the shop illustrious again. Says Foote of the Regimen affair: "That hurt us. We lost accounts totaling $2,500,000 as a result of the conviction, and we found it a handicap both in attracting business and people." Today Emerson Foote, Inc.'s billings are $9,100,000 v. $14 million at Kastor Hilton's peak...