Word: enameled
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Dates: during 1950-1959
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...perfectionist," says a former employee. "He applies this rule to people as well as products and advertising." Revson pays attention to the smallest details, often spends weeks working out the right name or the exact shade for a new lipstick or nail enamel, personally selects models and approves their clothing. He even had his employees' telephones tapped to make sure they were doing their jobs right...
...Shrew of Aubrey Schwarz is especially fascinating because it has such strident symbolic power. Schwarz borrows his technique from Durer's enamel engravings, but the daring placement of the shrew, the uncanny emphasis on its very white eye belongs to the modern period. Without losing its descriptive accuracy, The Shrew is designed as a harrowing picture; the animal shown is an image of horrid, unfathomable evil...
...National's sales, and Price expects it to hit 70% by 1960. He hopes to make it even more attractive with a 1960 model that has an exterior of aluminum, including roof, doors, window frames and exterior trim. He paints his aluminum houses with the same shiny baked enamel used on automobiles. (it lasts three or four times longer than ordinary house paints), this year will use a flat, baked Lucite finish especially developed for him by Du Pont. Says he: "Our 1960 aluminum house is the greatest technical advance in housing in 100 years...
Aluminum Shingles. "Lifetime" aluminum roof shingles in six baked-enamel colors embossed with wood grain were announced by Reynolds Metals Co. The shingles interlock to withstand high winds. Price...
...early, jealously guarded secret was the method for melting designs in enamel into rich, dark blue glass (see color). By the 16th century, turning from enamel, glass blowers were getting their effect from glass alone, embedding canes of opaque white glass to form latticelike patterns, or trapping pockets of air between the rods of glass to make Venice's famed vetro di trina (lace glass...