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Calling it sweeps week is a bit of a misnomer; it's actually nearly a month. The current period, which starts Oct. 29, won't end until Nov. 25. It's the result of an anachronism: Nielsen developed the concept of sweeps week in 1954, when they mailed small TV ratings booklets to households across the country and asked them to record everything they watched for a week. To keep the task of receiving and recording thousands of diaries from the sample households orderly, they started a "sweep," starting on the East Coast and moving West across the country...

Author: /time Magazine | Title: Sweeps Week | 10/29/2009 | See Source »

...end, the problem isn't really pay; it's competence. The CEOs didn't understand the fine print. These firms collapsed out of ignorance fueled by avarice - a particularly toxic combination. Under the circumstances, Feinberg is doing the best he can. But what he's doing is more symbolic than real (although symbolism does matter). Meanwhile, genuine reform of the financial system is bogging down. Wall Street wins again...

Author: /time Magazine | Title: What's Still Wrong with Wall Street | 10/29/2009 | See Source »

...over. Get out of our way and let us get back to business. This is especially true of those who don't owe the government any money. The conventional thinking is that the $700 billion of Troubled Asset Relief Program (TARP) money was the beginning and will be the end of the bailout. TARP lent $238 billion to more than 680 banks, according to SNL Financial, a research firm; 44 of these banks have repaid a total of $71 billion. Thus, there's less than $170 billion, a relative pittance, of TARP money invested in banks...

Author: /time Magazine | Title: What's Still Wrong with Wall Street | 10/29/2009 | See Source »

Critics, take note: Tightly crafted prose and lofty moral sentiments may have their place, but what really matters at the end of the day is the number of times a text mentions camels. “The first thing a falsifier, a tourist, an Arab nationalist would do is have a surfeit of camels, caravans of camels, on every page,” writes Jorge Luis Borges in his essay “The Argentine Writer and Tradition.” In what is perhaps the greatest (the only?) assault on the dromedary in prose, Borges goes on to deride...

Author: By Jessica A. Sequeira | Title: The Occidental Tourist | 10/29/2009 | See Source »

...end of 2008, McDonald's had grown to 31,967 locations in 118 countries. Of those, only about 14,000, or 45%, were in the U.S. With 58 million daily customers worldwide, McDonald's are now so ubiquitous around the globe that The Economist publishes a global ranking of currencies' purchasing power based on the prices charged at the local Mickey D's, dubbed the Big Mac Index. That's not to say that every nation carries the same menu items: choices vary widely depending on location. The biggest seller in France after the Big Mac is a mustard-topped...

Author: /time Magazine | Title: McDonald's Abroad | 10/28/2009 | See Source »

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