Word: enfagrow
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Dates: during 2000-2009
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Enter Mead Johnson, a leading manufacturer of infant formulas. This week the company is introducing EnfaGrow, a new line of fortified solid foods that it hopes will help bridge the nutritional gap for kids ages 1 to 4. "These foods are not a substitute for a healthy diet," says Susan A. Roberts, a research scientist at Mead Johnson. "But they may help, particularly with finicky eaters...
Toddlers will definitely like the new EnfaGrow products. The Cookie Bars taste like animal crackers. The Cracker Bites are tiny cheese crackers that taste a lot like the ones fed to kids in day-care centers today, but these are fortified. We all know that real food--like apples and bananas--is better, but if you're giving your kid cheese crackers anyway, there's nothing wrong with adding a little extra iron, calcium and zinc...
Remember, however, that too much of a good thing can be just as much of a problem as too little. Although it would be hard for youngsters to overdose on EnfaGrow--they would have to consume so many calories that they would stop eating long before they got into trouble--you should monitor their consumption...
...EnfaGrow snacks if you're unsure about how healthy your child's diet is. But don't give up on those fruits and vegetables...
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