Word: englishes
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Dates: during 1930-1939
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...students are union members, but the school does not try to sell unionism or Marxism, merely endeavors to help students see all sides of a problem and learn how to hunt facts. The method of learning is reading and discussion. The Bryn Mawr school teaches its students economics, politics, English, dancing, dramatics, music. The girls go on hikes, are fattened on well-balanced meals...
...cumbersome, particularly on top of the $700,000 expense of building a slick new factory, opened last month. So last week with its 519,151 shares of common selling at $95 (on earnings of $10.91 last year, current dividends so far for this year of $5.25)-with its English Blend sales this year setting new records each month and expected to approximate 11,000,000,000 by year's end-Philip Morris finally offered for sale an issue of 77,873 shares of 5% preferred stock convertible into common share for share. Only 748 reached the general public...
...spring of 1912 an English-born stripling named Alfred E. Lyon took a train from Canada to Manhattan to look for a job. Getting off at Grand Central Station with no knowledge of the city, no specific job in mind, he turned right on 42nd Street, presently reached Sixth Avenue. There he saw a handsome store with a large display of Melachrino cigarets in the window. He asked the clerk inside about Melachrino. "Sure," said the clerk, "that's a swell company. It's run by Mac McKitterick and Rube Ellis.'' A. E. Lyon went...
Second Try. The U. S. business of this then minute English concern had been taken over by Tobacco Products Corp. in 1919. In 1923 Rube Ellis was put in charge of its three brands-English Ovals, Oxford Blues and Cambridge-the first a blend and the others Turkish. Mr. Ellis promptly launched Marlboro, a 20? cigaret which, with the benefit of an ivory tip, has sold a solid 500,000,000 a year since. Then he lured McKitterick back from a seven-year vacation in Europe and the two quietly began buying Philip Morris stock. In 1931 they had control...
Rube Ellis dropped dead that same year and Mac became president. By 1936 when he, too, dropped dead, Philip Morris English Blend had enjoyed gross sales of $21,000,000 - about 3,800,000,000 cigarets. This was a puny total compared with some 35,000,000,000 each sold by Camels, Luckies, Chesterfields. But it was more than half the 5,300,000,000 of Old Gold. Presumably Lorillard Co. executives, who in 1926 had spent $15,000,000 to launch Old Gold, breathed easier with Mac's death. Much of the tobacco industry laid Philip Morris...