Word: englishness
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Dates: during 1980-1989
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...official language of Singapore is Malay, however; the most commonly spoken tongues are English, Mandarin Chinese and Tamil...
What is Brownian motion? Who said we should burn with a hard, gemlike flame? How do you translate the phrase comme il faut? Failure to answer questions like these signifies a catastrophic ignorance, according to E.D. Hirsch Jr., a professor of English at the University of Virginia and inventor of the latest intellectual parlor game...
...consumers. But as many Hispanics grow more affluent, they are inspiring a Latin beat on Madison Avenue and a surge in Spanish-language advertising. More and more U.S. corporations are spending big money to woo Spanish speakers in their native tongue on radio, television and in print. Traditional English-language advertising agencies and a flock of bright, lively Hispanic firms are rushing to grab a piece of the business. Says Andres Sullivan, creative director of Mendoza, Dillon y Asociados, an eight-year-old Hispanic ad agency based in Newport Beach, Calif.: "People are realizing there's a major business opportunity...
...typical Spanish-language television commercial now costs about $90,000 to make, ten times the price of a decade ago. In creativity and sleek production values, these ads are often comparable to their English-language counterparts. A Spanish ad for Miller Lite carried on the beer's celebrated Tastes Great- Less Filling theme. But added to the cast were a gaggle of Latin celebrities, including former Boxing Champion Alexis Arguello and retired Boston Red Sox Pitcher Luis Tiant. Miller apparently believes that, in the Hispanic community at least, Tiant's pitch for beer can be as effective as any fastball...
...whether the Attorney General will be able to investigate Noriega fully. If it were not for Latin American strongmen, civil or military, we would be speaking English from the Rio Grande to Patagonia. We have been investigated like all Latin American public figures by the agencies of the most powerful country in the world, and there has not been a shred of evidence against us. If there had been any, I would not be here. Therefore the Attorney General can call anyone he wants to present evidence...