Word: enormouse
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The expansion push illustrates the company's dilemma: McDonald's needs more stores to dominate trading areas, increasing the chances that a hungry consumer will head for the Arches. But the more stores that go up, the harsher the economics becomes. The company had to develop a program to compensate...
That policy kept America engaged with its allies and paid off handsomely. Not only is there no prospect of a war in Europe, but the ancient enemies--France and Germany at the center--have integrated their economies, torn down internal trade barriers, and face the world increasingly as a single...
Priscilla J. McMillan, a local civic activist, says Harvard's physical size and enormous wealth create an imbalance in the city.
"Harvard's conservative on this, but it's provided enormous strength to the institution," she says.
With Carswell and Lonergan lost to graduation this year, the men have some enormous shoes to fill next season. Dinneen is one potential star for whom Harvard has high expectations in the 1997 cross-country season.