Word: environmentalism
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...green groups are desperate for Cameron to name himself King of the Environment. Days before the Academy Awards on Mar. 7 - Avatar is up for nine Oscars, including Best Picture and Best Director - a coalition of environmental groups launched a campaign to highlight the movie's not-so-hidden green subtext, and to prevail upon the director to use the awards-show platform to send the world an environmental message. (See pictures of James Cameron's best special effects...
...Sierra Club and the Rainforest Action Network, the enviro-alliance bought ads in the Hollywood trade press this week to highlight the similarities between Avatar's plot - the pristine planet of Pandora, 4.37 light-years away, is imperiled by a rapacious Earthly corporation bent on destructive mining - and environmental hotspots on this planet. The groups have also launched a social media campaign on Twitter and Facebook urging Cameron to talk about Avatar's pro-environment theme at the Oscars. "There are so many situations like what happens in the film happening on planet Earth," says Orli Cotel, deputy communications director...
In one ad, the coalition compares the plot of the film to the battle over oil sands in Canada. Getting oil out of oil sands is incredibly destructive to the environment; old-growth boreal forests must be stripped away, and enormous amounts of water are polluted in the process. There...
A few weeks later, at his office in a Stalin-era high-rise in Moscow, Nemtsov is still beaming. A new strategy had come out of Kaliningrad, he says, and he seems restless to enact it. "We have to monitor the overall environment very carefully. We have to spot where...
The man known as the "combat rabbi" aboard the Churchill found the environment aboard the ship to be "weird, absolutely weird." Graf would talk to some of her officers but not to others. She would show up at the daily morning intelligence briefing in apparel that Kaprow had never seen...