Word: erectors
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...Gilbert Co., whose long-beloved Erector Set has been updated to include rocket gantries and moon vehicles, has a flying model plane, the Skyflash. Its gasoline motor has a new type of silencer to reduce the hornet's-nest buzz, and its wings and fuselage are made of high-impact plastic, which is strong, flexible and shatterproof...
Among the U.S. products still standing watch over their good names, still demanding Upper-Case billing in news stories, novels and shopping columns: Erector Set, Band-Aid, Dixie cup, JellO, Jeep, Laundromat, Kleenex. Deepfreeze, Levi's (blue jeans). Dry Ice, Simoniz, Spray Net and Zipper...
...thanks partly to a child's built-in facility for destruction and partly to the built-in destructibility of many modern toys. Electric trains, construction sets, Monopoly-style games, and books still have a worthy durability, never go out of style. Gilbert's old reliable Erector Sets now include the materials to build rocket launchers and satellite trackers. Scientific toys, regular catalogue items for four years at F.A.O. Schwarz and other big stores, are even bigger this year. Latest entrant: General Electric, which is aiming at the pre-teen market with a variety of advanced do-it-yourself...
...working so well. (A computer kept typing petulantly: "I can't see a thing without my glasses.") Still others would probably never work at all. Mused an engineer about a crude device for exploring the moon: "It's wonderful what a kid can do with an Erector...
...tangled trellis of thin steel tubing. The cockpit is an open bucket seat, bolted prayerfully to the frame. The power plant is a sputtering, 40-h.p. engine borrowed from a motorcycle. Hovering motionless in midair, its 10-ft. rotor blades windmilling, the makeshift craft looks like an airborne Erector set. But in the hands of an experienced pilot, it can fly like a startled mosquito-straight up to 8,000 ft., forward, sideways or backward at 65 m.p.h., right down to a feather-soft landing on any convenient driveway. Last week, in a dozen U.S. cities from San Diego...